Press Release
Auberge Resorts Collection and Internationally-Acclaimed Global Mindful Movement Brand Sanctum Announces a Series of Exclusive Wellness Retreats in 2024
The Transformative Wellbeing Concept From Europe Debuts in the U.S. at Four Auberge Properties
MILL VALLEY, CALIF. (November 29, 2023) — Auberge Resorts Collection, a portfolio of 26 one-of-a-kind luxury hotels, resorts and residences, and Sanctum, the global mindful movement method that has taken the world by a storm, today announce an exclusive partnership that will bring the transformative wellbeing experience from Europe to the United States for the first time ever with a year-long series of wellness retreats at four of Auberge Resorts’ award-winning properties. Set to redefine wellness travel, the collaboration combines the expertise of both brands to curate life-changing wellbeing experiences in Auberge’s breathtaking natural settings. Debuting in January 2024, the new program will take place at four Auberge destinations across the United States, including Napa Valley’s next generation wellbeing destination, Stanly Ranch, Auberge Resorts Collection, Austin’s legendary landmark mansion, Commodore Perry Estate, Auberge Resorts Collection, Connecticut’s beloved wellness sanctuary, Mayflower Inn & Spa, Auberge Resorts Collection and Telluride’s mountainside adventure haven, Madeline Hotel & Residences, Auberge Resorts Collection.
Sanctum, a transformative wellbeing practice and radical self-care experience during which participants move in unity to reach a deep sense of joy and euphoria achieved on an individual level and as a community, brings a devoted global following to the partnership. The cutting-edge fitness experience first originated in Amsterdam as a nomadic global community in 2020 and has quickly gained a cult following in Europe and beyond with awe-inspiring retreats from Ibiza to London to Dubai. Now, Sanctum is set to make its initial foray into the U.S. in partnership with Auberge Resorts Collection, offering weekend immersions that draw deeply from each individual locale and seamlessly integrate into the one-of-a-kind Auberge experience.
“We are honored and beyond excited to partner with Auberge Resorts Collection, bringing Sanctum experiences to U.S. consumers for the first time. In a time when reconnection and sense of belonging are the highest currencies, this collaboration creates a perfect opportunity for our communities to come together and radically invest in self-care in a truly unique, authentic and transformational way,” said Gabriel Olszewski, co-founder and CEO, Sanctum.
“We are excited about the chance to pioneer and advocate for unique and harmonious therapeutic experiences that have not yet been introduced in our respective markets,” said Vivianne Garcia-Tunon, vice president of wellbeing, Auberge Resorts Collection. “By introducing Sanctum into our portfolio, we are further revolutionizing the very notion of design-driven wellbeing within our global collection. Sanctum’s unparalleled movement concept is set to empower guests, enabling them to unlock their full human potential during their stay.”
The series of weekend retreats will take place over the following dates:
- Stanly Ranch, Auberge Resorts Collection (Napa Valley, Calif.), Jan. 26-28
- Commodore Perry Estate, Auberge Resorts Collection (Austin, Texas), March 27-29
- Mayflower Inn & Spa, Auberge Resorts Collection (Washington, Conn.), June 21-23
- Madeline Hotel & Residences, Auberge Resorts Collection (Telluride, Colo.), Sept. 6-8
Each weekend will offer destination-driven itineraries featuring one or more Sanctum experiences per day, combining multidisciplinary forms of physical, spiritual and mental conditioning, such as kundalini yoga, dance, HIIT, martial arts, meditation and animalistic flow. These experiences will be coupled with itineraries filled with nourishing and convivial dining experiences, holistic spa treatments and unique local experiences. The program will offer both full weekend itineraries for single and double occupancy, as well as single day pass options. Prices vary per property.
For more information or to book, please visit auberge-beta.kingandpartners.com/wellness.
About Auberge Resorts Collection
Auberge Resorts Collection is a portfolio of extraordinary hotels, resorts, residences and private clubs. While each property is unique, all share a crafted approach to luxury and bring the soul of the locale to life through captivating design, exceptional cuisine, innovative spas, and gracious yet unobtrusive service. With 26 one-of-a-kind hotels and resorts, Auberge invites guests to create unforgettable stories in some of the world’s most desirable destinations.
For more information: auberge-beta.kingandpartners.com
Connect with Auberge Resorts Collection on Instagram, TikTok, Facebook, Threads, Twitter and LinkedIn @AubergeResorts and #AlwaysAuberge
About Sanctum
Sanctum is a nomadic mindful movement community established in 2020 in Amsterdam, The Netherlands. Founded by a charismatic couple, Luuk Melisse and Gabriel Olszewski, Sanctum has gained its international recognition for hosting transformational wellness experiences in the form of retreats, wellness festivals and weekly classes in Amsterdam and London. With the purpose of enriching the lives of consumers through restoring a sense of belonging and community, Sanctum is pushing the boundaries and revolutionizing conventions of the fitness and wellness sectors.
For more information: www.wearesanctum.com