Press Releases Primland Resort News

Man and woman walking on road near Primland Lodge — Explore our natural Eden on foot, whether solo or with a companion

Primland Resort's lodge with people walking

Press Releases

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Oct 15, 2024

Primland, Auberge Resorts Collection, Completes Property-Wide Refresh and Debuts Its First Luxury Residence, Hawk Eye

Jul 17, 2024

Primland, Auberge Resorts Collection Unveils Property Refresh Led By The Opening Of A New Signature Restaurant, Leatherflower

Sep 21, 2021

Primland, Auberge Resorts Collection Voted a “Top Hotel in the South” by Travel + Leisure Readers

May 17, 2021

Auberge Resorts Collection Welcomes Primland, A Beloved Resort In Virginia’s Blue Ridge Mountains